Directory Submission Process with: The Directory Editors, Search Engines & Web Surfers
By: Jdes SEO
Submitted: 2009-08-20 06:28:44 | Word Count: 437
Directory Submission Process with: The Directory Editors, Search Engines & Web Surfers
The details you submit must cater to three distinct audiences – the directory editors, Search engines and Web surfers. Let us look at each.
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* Directory editors must ensure that the policies of their directory are complied with. So your site must not have content that the directory does not index. Adult, hate and copyright-violating content are examples that many directories generally do not care for. Secondly, you could create a good impression with the editors if you provide accurate Title and Description about your site, and submit it to the most appropriate category. Editors are not impressed by false claims or promotional language. Instead, they look for evidence of quality right from this stage. Directories also typically insist that you drill down to the relevant category first before clicking the ‘Submit URL’ link.
* Search engines consider the words in the Title and Description to determine what your site is about. If you include desired keywords in both the Title and Description, it could help you to be found under those keywords.
* Your most critical audience consists of the Web surfers. It is they who bring you business (or fame). If your Title and Description tempts them with the information or entertainment that they are looking for, they would click and visit your site. Else, all your efforts at pleasing the directory editors and search engines would just go waste. Search engines might take the Title and Description from the directories and so even search engine traffic could be affected by how you describe yourself.
Other advantages are as below:
* Your website Google Page rank can increase.
* Your website link popularity can increase (more back links)
* Your website can get more thoroughly indexed by search engines (get more pages in search engines) due to the directory submission process.
* Good place to find promotional partners
* You attract buyers in your industry
* They generate traffic for your website
* Brand building, Website owners can increase brand awareness by using their business name within the anchor text of their directory listing.
* Getting listed in good directories is a measure of your site's worth
* Through directory submission service, or submit to directories ,you can increased visits from search engine robots crawling for your site. "search engine robots are the agents that scour the web looking for new websites"