The Best Way o Price Your Digital Book For Maximum Earnings
By: Steven Gearing
Submitted: 2011-12-11 22:36:09 | Word Count: 630
Now that you're all done writing your ebook the next question is how much you should sell it for. Finding the right price is essential to the success of your product. If you only charge a small amount for your book, it appears cheap and will not be as frequently purchased and it will take many sales to make a profit.
Don't set your price high compared with your competition, this will cause problems in the future as you find yourself steadily lowering the price. For instance, if the price of the ebook is $39 initially and then goes down to $24, aren't the folks who bought it at the first price going to be upset?
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One of the most important parts of the ebook marketing process is determining a selling price. The most important rule of pricing ebooks is to never underprice. Figure out the upper limit of what your potential customers can afford because you can lower the price later should your book not sell. Before you take that step, make sure you are promoting your book like crazy on the Internet and on websites. You should charge what will bring you a profit while still remembering that people will be weighing the cost when deciding whether or not to buy your ebook. So always start with the highest price, and then launch a mega-marketing campaign.
It's even harder to price an ebook since it is a relatively new commodity on the market. Given the fact that they are in digital format, the price of an ebook can be rather complex as it difficult for average person to understand. Because of this we need to take a new look at ebooks, so that we can figure out just how important they are in this new internet-based world.
Let's look at the difference between a book in print and an ebook. You can always set a printed book on your shelf to be a part of a collection or have the feel of it in your hands, and it is easy to share with future generations. Its price is based o things like how much it costs to produce and market it, what paper costs, and what the designer charges.
But the fact that unites ebooks and print books is that they are composed of ideas. It is the ideas in these books that have the ability to change, or possibly transform, people's lives. How do you compare the value of an idea to the monetary value of paper and ink?
The cost of your ebook should be based on the valuable ideas that are contained within it.
Consider for yourself if your goal is maximum exposure and widespread distribution of your product. The main objective is attracting customer to your service or business, or establishing an outstanding reputation. It's best for you to keep from charging to much if that's what you want to have happen. There are authors who sell their ebooks for less than they should to make a profit so that they get a lot of new customers. The vital element is to maximize prices which impacts your profits and the total number of books you sell.
Author Resource:-
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