By: Jason Maxwell
Submitted: 2010-11-30 19:00:27 | Word Count: 479
Is your website the best it can be? If your website isn't SEO friendly, then perhaps not. You want your website to be like a flashing neon “open-sign” for your business, but if it isnt properly developed, chances are, it isnt.
The first thing you want to do as a website owner is reviewing your website. Create a checklist of items that should be addressed prior to taking it live. If your site is already created, then theres no time like the present to make sure it is in tip-top shape.
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Below is a review list for your website:
1. Re-check keywords. Use the Google keyword tool to review your keywords or phrases. Are you sure you are focusing on the right longer-tail keywords for your niche?
2. Check for your keyword density. Scan your site ensure you have the right amount of keywords placed within your titles and text. A good percentage is 2 - 3.
3. Review the mechanics. If youre a technical guru, then you can probably check the inner workings of your website design. Primary search engines now count page speed as one of the many factors when determining your page rank. Make sure your site loads properly.
4. Check your grammar. Nothing can make an Internet user turn away from a website than bad grammar. Make sure your content is not only factual or accurate but it should be free from grammatical errors as well.
5. Look out for typos. Sometimes, content can be free of grammatical errors, but that's not an excuse to be liberal with typos. Typographical errors which can give a not-so-very-good impression on potential customers who are looking for online businessmen who have great attention to details. Besides, who wants to deal with a company that can't even get its web content straight?
6. Review your spelling. Visitors are turned off when they see spelling errors because they manifest unprofessionalism. A company worth a customer's time will always give its best in everything, from the way it presents itself to how it sells its products or services. Web content that is full of spelling errors is just a sign that a company will not mind compromising quality.
7. Make sure your content is useful. There are many things you can include in your website, but before you give your viewers information overload (which could be just another reason they'll turn away from your site), think how much of this information will be useful. That will determine how much of your content will stay unread.
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