Some AdWords & quot;No No s& quot; For Network Marketers
By: Michael Goudelock
Submitted: 2008-10-28 02:03:43 | Word Count: 556
Now that you ve had your scoop in doing business as a network marketer, surely, you also know by now that you ll do well in the business if you master your skill in AdWords. Crafting leads and copies with AdWords is right now the best, certified proven way to help you soar to great heights as a network marketer.
However, just knowing AdWords may not be enough to enable you to survive in the network marketing business. If you don t use AdWords properly, it s either that they simply not work to keep you long as a network marketer, or they serve to usher your downfall in the business.
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So, what do you need to know about using AdWords to rev up your network marketing business? What mistakes must you avoid when you use them?
The Scoop On: AdWords Errors
I know not just one but a good many network marketer newbie s and long timers who eventually got out of the business because they said it just does not work. What s really surprising about this is, most, if not all of them, actually use AdWords with the hope that this will bring about considerable growth in their business. Sadly though, it did not, so it also left me wondering why on Earth my business still survives and yet, I m using the AdWords strategy, too.
I asked a couple of copywriters about this. Turns out, there are usually some mistakes that businesspeople commit when they spice up their copies and leads with AdWords. What are these mistakes? I ve listed here some of the most common:
• Lack of interaction in the network marketer s website. All right, so the prospective clients get the information, but what s next? They click on the Contact Us page, and all they see is a phone number and a mailing address. It s like, why do you make up this web thing, if all you have is a phone number and a mailing address?
• Links that bring you site surfers to just the home page. One of my pet peeves. I mean, links are supposed to help ease out the process of browsing your website, right? So, what s the point in putting them on when it s going to prompt me to click on another link again?
• Not stating what makes your product one of a kind. All right, so your food and herbal supplements have many incredible health benefits. But I ve read that so many times before in encyclopedias. Isn t there anything new? Chances are, there is, but the copies just fail to identify them.
• Very keyword happy, but failing to state the point. Some copywriters put in keywords that have very broad connotations. Now listen: these kinds of keywords lack confidence that your products are really going to sell. Opt for the more straightforward keywords.
• Fell short of monitoring the turn out of your efforts. Now, don t get me wrong, you don t have to be in front of the computer 24 hours a day, seven days a week. Just that, when you design or have somebody design your copies with AdWords, there should have been a tracking system available on the database. Or, at least include some testimonies, survey results, and sales data that show that your products really work.
Author Resource:-
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