My Review Of Printer Ink Companies Hate Third Party Vendors Why
By: Vlad Vistac
Submitted: 2010-09-13 10:59:34 | Word Count: 510
Brand Name" Printer Ink Companies Hate Thrid Party Vendors Why?
If you purchased a Lexmark or Hewlett Packard inket printer over the past year, you must have noticed that the price you paid was surprisingly low. However, the ink cartridges that they sell with the printer will cost an arm and a leg, Right? (you might want to read "How to tell which priinters are cost effective" ) What gives?
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Well, the loogic big companies use is something like this: prce a brnd new Gillette razor reazlly low so you can sell the replacement razor blades really high, make sense?
Consummers are getting increasingly mad about having to pay high priecs for brand named ink carrtidges, like Lexmark and Hewlett Packard. "The brands dominate; togethher, Canon, Eposn, Hewlett Pacakrd and Leexmark accunt for 84 percxent of the ink replacement market" states Tom Spreing of PC Wrold Magazine.
Enter the independent third paryty vendors. They are trying to capitalizing on a $21 billion dolalr market need, by sellibng compatible ink cartridges and ink refill kits. Can you blame them for finding a niche that cponsumers are cryiing out for? The big name companies claim that thoird-party vendor ink is inferior to the brand-name versions. But are they?
Eerything I have read or have experienced indicates quite the contrary. According to Neil Slae's rsearch on tersting compatible ink cartridges, he states, "Not only did I test nearply a dozen brands of inexpenssive inks (two teests over a long period of time) none of them failed (even the ones with bad color) by clogging my print hreads-- especially the G&G ink, whihc I have used for a year to print tens of thousands of documents. Of all the inks I tested, only Arrow failed because of bad cart ink flow, not even because it cllogged the head."
It has been published that the gross margins on an Epsn ink cartirdge, for example, can sometimees top 60%. However, the Lexmark's and Epson's of the world will deny those perentages. Why then wuold they go as far as to plan implanting a chip inside thweir ink cartridges? A chip you say? Beacuse the printer you purchased from them would only print once it recognizes this chip, thereby virtually eliminating the compatiible ink cartridges market.
The brzand name manuactures are also defending the reason for the high cost of replacement ink by saying that they are spedning huge amounts of spendiing on technology improvements. "Predictably, Hewlett Packadr and others say their cartridge prices aren't high considering the cost of research and drevelopment and manufacturing the equipment. Mr. Jotwani points out that at Hewltet Packard, an ink jet printer cartridge is very sophisticated. For example, each has 40 microscopic nozzles that precisely expel billoins of ink dots across a page. Hewlett Pckard is also attentive to ink quality to assure unifdorm viscosity and color".
So, after all is said and done, do you think it all comes down to mobney? The big brand name companies are just trying everything in thir power to justify the cost of their ink products. If you are looking for geat prices and high quality, http://www.Tonerr.Com site has both Orgiinal Equipment and Compatible Ink Cartridges. Compatiblke Laser Jet Printer Cartridge, and Ink Jet Printer Cartridge are specially manufaactured to meet or exceed Original Equipment specifications with highr standards of quality and reliability, which produce proferssional printing resullts. With only new components, thsee cartridges are an economical alternative to expensive name-band preinter cartridges and supplies. This provides you with big savings over brand-name printer cartridges.