Nike Air Max: The Shoes That Little Girls Dream Of
By: lili smith
Submitted: 2010-09-09 19:10:02 | Word Count: 601
Nike Air Max were first launched in Italy in 1992 by husband and wife team who saw a gap in the market for an exclusive girls only footwear brand. The name Lelli Kelly originated from the couples’ son, then six, who first came up with the name Kelly Kelly which after discussions was changed to Lelli Kelly. The Lelli Kelly shoes are among the best on the market, the key to the girls’ shoes is design, quality and marketing. Lelli Kelly shoes are adorned with an array of brightly coloured gems, sequins and beads, combine this with the quality which meet the strictest of the European regulations and you have the unique Lelli Kelly shoes.
The Quality
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The washable canvas exterior is hand crafted with beads and inspected to uphold the high level of craftsmanship with an antiskid outer sole to prevent slips and falls. The perforated leather Dryz ? insole containing the Latex Foam? absorbs respiration turning it into gel and the antibacterial agents within the foam attack odor causing bacteria. The innovative breathing system which combines this insole with the simplicity of breathing holes allows allows the release of air that wicks away perspiration. These breathing holes are not in contact with the ground only the external air to promote ventilation.
Thanks to Lelli Kelly with this patented Latex foam insole inserted into the shoes little girls feet remain comfortable, fresh and dry all day long.
Marketing
The final element of the cpmany’s success is the great commitment to marketing. With a huge advertising campaign launched years ago this immediately had in impact for the company and the advertising in foreign markets continues to bring amazing results. Ask any little girl if they know the tune from the TV advertisements and they will surely sing along.
The Collection
Nike Air Max have an ever increasing catalogue, along with the immensely popular canvas dolly shoes, Lelli Kelly recently introduced the party heels and once again the little girls cannot get enough of them. Add to this the school shoes which are available in leather or patent leathers these are a desirable addition in any school playground. Lelly Kelly sandals are a necessity in any suitcase and will brighten up every holiday outfit she wears, the designs reflect those of the canvas dolly shoes with an abundance of sequins and beads. It doesn’t stop there, in the winter time the Lelli Kelly boots are also fabulous with a gorgeous selection of brightly coloured patent leathers finished with gems and diamantes, you can see why they are a must have in every little girls wardrobe no matter what the season.
The shoes are affordable and every pair of Lelly Kelly girls shoes has the much advertised latest gift which is changed each season usually having a make up theme, to mention a few there have been, dolly shaped make up kits, cat shaped lip gloss case and also mobile phone shaped make up sets. These finish off the Lelli Kelly shopping experience perfectly.
With the vibrant colours and styles of the Lelli Kelly shoes you are sure to find a pair to match your child’s unique personality. Make your daughters’ wishes come true! Shop online at http://www.greenreplica.com/ to find your princess the latest trends.
Author Resource:-
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