Internet and MLM Instruction – Max Steingart vs. Tim Sales – Review
By: Jim Green
Submitted: 2010-07-30 16:04:01 | Word Count: 589
Max Steingart's Endless Leads 4.0 Training has become popular recently with both network marketers and internet marketers. The training provides guidance and instructions for using social media to generate cheap mlm leads for any network marketing business online. His material is very simplistic, yet revolutionary, in that very few internet and network marketing mentors have the slightest clue about building relationships. This article provides a review of what Max has to offer and its effectiveness vs. Tim Sales’ popular “Professional Inviter” training.
The "Max Method" has been developed over 20 plus years in the industry, recently earning him the title "Father of Social Media," although perhaps self-proclaimed. Max teaches basic skills he learned and perfected from such timeless classics as "How to Make Friends and Influence People," first in the AOL environment and recently in social media such as Facebook and MySpace. Simply put, Max’s advice is to never push or even mention your network marketing business before a relationship exists. The focus is not on making a sale; rather if there is a sale that could be made. This is the same concept as is taught in Tim Sales' Professional Inviter to first find a prospect's "need, want or desire" before making a "sales approach."
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So what about Max’s content? An understandable comparison is to leading network marketing sales trainer Tim Sales, which makes the contrast fascinating. Though both are in network marketing, Tim has a much larger following and name recognition. After all, he’s the author of the very popular “Brilliant Compensation” video which makes the case for the viability of the network marketing industry. Robert Kiyosaki's recent endorsement of the network marketing model is one of the only comparable works.
What makes Max unique? His training seems on the surface much more simplistic than Tim Sales' more "professional" demeanor. In a sense it is more complete, since Max provides exact questions to use in the “relationship building” process. In either case, specific methods, scripts, and approaches must be tailored on a case by case basis. We do think that the Max Method does truly reduce the amount of rejection encountered in the process. In Tim’s approach, the network marketing, or pyramid “objection” is addressed up front, which may actually raise it in cases where in may not have been present.
Another difference is that Max’s course is online vs. a CD set and has more extensive videos, which seem almost to be limitless. On one hand, there is no shortage of instructional guidance, although students may be overwhelmed at times!
Our favorite feature is the daily “Ask Max” sessions, which provide both a high repetition factor and an affordable "group" mentoring in real time. We don’t know how long Max will be able to keep up this incredible pace, but we highly recommend his training for struggling network marketers who want to learn from the innovative “Father of Social Media,” strategies for Facebook in generating cheap mlm leads. We also recommend Tim Sales’ training, but short of moving to Tampa and joining his team, he is much less accessible as a mentor.