By: Brad Kartel
Submitted: 2010-07-21 20:26:04 | Word Count: 666
Creating the right kind of “special” custom greeting cards means hitting those right emotional “spots” in your loved ones. The real problem that most people encounter when they do print greeting cards is how to actually hit those emotional spots in their custom designs. Using quotations or popular passages is already getting old and of course, stealing ideas from hallmark cards will just bring a “packaged” and soulless design into your custom greeting cards.
If you really want to hit those special emotional spots in greeting card printing, I recommend that you read through the list below. This list has several proven tips in custom greeting card printing that should help you make your greeting cards more personal, more special and more emotionally powerful. You’ll be surprised as to how easy it is to do.
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a. Use custom images with nostalgic value – One of the best and easiest things to integrate into your custom greeting card designs are images with nostalgic value. You real connection with your loved ones is your shared past. By using old and memorable images for the covers of your custom greeting cards you add that touching and nostalgic value to the designs that makes them quite emotionally powerful.
It might be an old image of all of you as kids, or it might be a picture of a memorable moment for all of you. As long as there is a shared past in the image, you will hit the right emotional spots that will make your custom greeting card quite memorable. So try to see if there are past images that might be a great cover for your color greeting cards. Try to scan them up and use them for greeting card printing.
b. Write content that has exclusive meaning to it – Along with nostalgic images, text content can also be used effectively to hit the right emotional spots for your custom color greeting cards. By writing content that has exclusive meaning that only you and your loved ones know about, you basically create a greeting card that is special and unique. Of course only you will know what precise message with exclusive meanings should be put into your greeting cards. My recommendation though is to talk about past moments and conversations that really mean a lot for you and your loved one. By being exclusive with your message, you make the greeting card a lot more personal and emotionally powerful.
c. Bare it all in your writing – Of course, you should also try to be honest with yourself and bare it all in your greeting card writing. Don’t just use packaged quotations or sayings. Bare it all and be truthful with your message. You might not know it, but honesty with your feelings through greeting cards goes a long way in making it special. You don’t need rhymes and fancy words to really touch people with your greeting cards.
d. Customize them for each person you give them to – Finally, you should of course try to customize each of your custom print greeting cards for each person you are giving them to. While you may have a standard image and greeting message for your whole batch of greeting cards, it is important to add more personal elements for each of them to make each card special to the receiver. So after printing all those standard designs and special messages, don’t forget to write in the name and a more personal written message into your custom greeting cards. This gives it the real personal touch that each greeting card needs.
So that is how you hit the right spots in greeting card printing. Just remember the tips above and your custom greeting cards should have the right emotional impact that you want them to have.
Author Resource:-
Brad Kartel is a marketing executive whose hobby is creating custom greeting cards for his family and friends. Learn how to print greeting cards the right way.
