By: Shawn Cox
Submitted: 2010-04-14 21:23:12 | Word Count: 487
Women performance in any activity in the world has been wanting since man can remember. This research paper undertakes to study gender and entrepreneurship in India and steps taken to encourage women entrepreneurs. The performance of business will be looked at. This research paper undertakes to find out gender stereotypes as are in existence in business and the conceptions of the same. This is a crucial research question for all especially those involved in gender issues.
Performance in business among women has been affected by the view of women themselves. Gender issues in all fields has been there for ages especially when the female and male find themselves in the same environment where their abilities are bound to be tested and a entrepreneurship is inevitably one of them.
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Introduction
Mostly ones performance in the business determines one’s wealth acquisition and this researcher set out to establish how gender issues are in relation to the business achievements. Women are said to have a preference for less risk business which are less challenging while men go for all types of business. The division does not end there because men are known to get involved in tough businesses exploring other things wrestling for their leisure time while their female counterparts go for easy activities like picnics for their recreation time.
Gender distinctions in the business come along way from the way the boys are brought up knowing that they are cut for the challenging careers – soldiers, pilots scientists while the girls are given the notion that they must always be neat and clean thus they opt for career prospects that can enable them to be’ ladish’ – secretarial jobs, nursing, owning shops, utmost teaching arts and the likes. This notion is taken to the business world where wealth is created.
The war in the entrepreneurship is a conspicuous one as the men openly leave out the some activities that are for then and concentrates on the entrepreneurship as a way of showing then macho as the tough gender instead of their wives who may have what it takes to be entrepreneur.
In my country the popular men are the one’s who have made great achievements like being the successful engineers while a lady wins by just being smart and showing the classic manners or becoming role models as expected of a classic lady and the business feats come second or not at all.
This research sets out to get an in look to this speculations which have always been there surrounding this subject to establish the truth behind it. The entrepreneurship stands out like a tornado that waits to explode and reveal its inner making when put in a business context because the businessmen components are a people who are striving for a common goal but using different elements to get there - the choices made are done differently depending on the gender of the person in question.
